Have you ever wondered how much it costs to rent a billboard in the UK?
Maybe you’ve spotted large posters by the roadside or colourful vans driving around with ads.
Billboards are oversized signs businesses use to grab attention. If you own a small business like a bakery, cafe, or toy shop, a billboard could be a fantastic way to tell people about your products or events.
But what is the actual cost to rent a billboard? And should you pick a stationary or mobile billboard?
Here, we’ll discuss the difference between mobile and stationary billboard hire, share prices, and even tell you a smarter, modern option that works great for London events.
So, let’s jump in.
What’s The Deal With Billboards?
Billboards are those big signs you see by the road, on top of buildings, or sometimes moving on trucks. They show ads that grab attention quickly and loudly.
There are two main types:
- Stationary Billboards (stay in one spot). These signs stay in one place, like near busy roads or shopping centres.
- Mobile Billboards (move around on trucks or vans). These adverts move around on vehicles, visiting different places each day.
Each has its own price, perks, and purpose. Let’s break them down.
Stationary Billboard Hire Cost In The UK
Stationary billboards are fixed in one spot. You might see them on buildings near motorways or bus stops. They are great for getting your advert seen every day by lots of people.
Good things about stationary billboards:
- High visibility: Busy spots like central London or city centres mean many people will see your advert.
- Always visible: Your message is there day and night, especially if it’s lit up.
- Big impact: Stationary billboards are large and noticeable.
Average Stationary Billboard Hire Cost:
- Small locations (quiet areas): £150-£500 per week.
- Busy spots (like London): £750-£2,000+ per week.
- High-traffic sites or digital billboards can go up to £5,000 per week or more.
💡 Bonus Tip: “If your shop’s in London, consider a nearby billboard – but always check the cost first.” |
Mobile Billboard Hire Cost
Now, let’s talk about mobile billboards, big signs on wheels. These are great because they go where the people are. You can drive them around London during rush hour or park near events.
Why choose a mobile Billboard?
- They move through high-traffic areas.
- Can stop near your target audience.
- Great for product launches, events, or short promos.
Average Mobile Billboard Hire Cost:
- Basic van ads: £300–£600 per day.
- Digital LED trucks: £800–£1,500+ per day.
- Long-term deals: Sometimes cheaper by the week.
You can even choose the routes, times, and how long it stays in each area.
Mobile vs Stationary: Which One Should You Pick?
Feature | Stationary Billboard | Mobile Billboard |
Visibility | Fixed spot 24/7 | Moving through crowds |
Price Range | £150 to £5,000/week | £300 to £1,500/day |
Flexibility | Set location only | Routes can be tailored |
Best For | Long-term brand awareness | Short campaigns, local events |
Final Verdict:
- Stationery is great for long-term branding.
- Mobile is perfect for fast buzz and targeted spots.
Want a modern twist? Keep reading.
Here’s A Smarter, Sharper Option – LED Video Walls
We’re in 2025, right?
Flat posters are fine… but LED video walls?
They shine bright, play videos, and turn heads in a big way. They’re like billboards but better.
You can:
- Show ads, promos, or countdowns.
- Switch content anytime.
- Use it indoors or outdoors.
- Wow, your audience at events, festivals, or even street campaigns.
Why London Loves LED Video Wall Hire:
- Works great at events like Wimbledon, London Fashion Week, and O2 concerts.
- They are easier to set up than old-school boards.
- Looks modern, sleek, and eye-catching.
And guess what? You can rent LED Screens without breaking the bank.
How Much Does LED Video Wall Hire Cost?
If you’re planning something special, like a market or festival in London, you might want something even more impressive, like an LED video wall. These large screens show bright, colourful videos and adverts, grabbing everyone’s attention. Planning a product launch or trade event in London? Here’s what LED video wall hire typically costs:
- Small wall (2m x 1m): £300–£500 per day.
- Medium wall (3m x 2m): £700–£1,000 per day.
- Large setups: £1,200–£2,000+ per day.
Bonus? You get full setup, support, and technical help.
So instead of asking, “What’s the billboard rental cost?” ask, “Why not rent a screen that moves, plays, and dazzles?”
What Should You Choose From These Three Options
When comparing billboard options, it’s important to look beyond just price and consider value and visibility.
For example, a stationary billboard near a busy supermarket might cost around £1,200 for just one week. While it offers constant visibility in that one spot, it may not be the most flexible or cost-effective option, especially for short-term campaigns.
On the other hand, hiring a mobile LED video wall for a few days can often deliver better reach and engagement. You can maximise attention by placing it in high-traffic areas at peak times near schools in the morning or outside tube stations during rush hour. A looping video advert, especially one showing fresh products, movement, or eye-catching visuals, can stop people in their tracks.
The result? Increased attention, social media shares, and, in some cases, sales boosts during the promotion period.
If flexibility, visibility, and engagement matter to your campaign, an LED screen may offer a stronger return on your advertising spend.
Quick Tips To Make Your Billboard Worth It
- Know your audience
Pick spots where your customers go, not just where traffic is.
- Use video or moving graphics.
Motion grabs eyes faster than static signs.
- Keep your message short.
Five words or fewer are perfect. Like: Fresh Cakes. Daily. Come In.
- Time it right
Busy weeks (like holidays or sales) get better results.
Is Billboard Hire Worth The Cost?
Yes, but only if you choose smart.
The billboard hire cost depends on where, when, and how you use it. Mobile billboard hire cost is often higher per day, but it gives better, faster results. And the Stationery billboard hire cost can be good for long-term awareness.
But the best part is LED video walls, which give you more eyes, buzz, and control, especially for London-based events.
To Sum Up
Choosing between a stationary or mobile billboard isn’t just about the lowest billboard rental cost. It’s about what’s right for your business, budget, and customers. Whether it’s a stationary billboard seen daily or a mobile billboard creating excitement, billboards can significantly boost your business visibility.
Let’s recap the billboard rental cost in the UK:
- Stationary billboard hire cost: From £200 to £2,000+, great for long-term use.
- Mobile billboard hire cost: From £500/day, ideal for short, targeted campaigns.
- The key is considering location, audience, and budget, not just the headline price.
For big events, LED video wall-hire delivers next-level visibility.